Boosts | Grow

July 18, 2023

Module 4 — Lesson 19

Imagine your newsletter. Now imagine your newsletter on steroids.

With Boosts, you can seamlessly tap into a network of thousands of the most popular newsletters in the world to both grow and monetize.

For those looking to grow, faster — Boosts will be hands down the #1 acquisition source for you moving forward. You choose the price you’re willing to pay for a new subscriber and only pay for real, active, and engaged subscribers.

It'd be like if you were using Facebook ads to grow, but Facebook refunded you for any subscriber who wasn't actively engaging with your newsletter.

For this lesson, we’ll only discuss Boosts' growth part.

(We’ll cover Boosts Monetize in the monetization module)

So, how do Boosts work?

How to Use Boosts | Grow

Under Grow → Boosts in the sidebar you can access your Dashboard.

This is where you will…

add funds to your beehiiv Wallet
track your campaign performance and spend
create and manage your active offers and Boosts

Let’s run through a few quick definitions.

Offers — are what you’re willing to pay to acquire a new subscriber. This is what other publishers on the platform will browse and apply to. You can only ever have a single active offer in the marketplace.

For example, you may be offering a $2.50 CPA (cost per new subscriber).

Applications — are what other publishers submit to Boost (i.e. promote) your newsletter. You have to approve these first before they go live.

For example, you may only want to approve newsletters with a similar audience demographic.

Boosts — are essentially paid recommendations that are shown to all new readers who signup for a publication currently boosting you.

For example, you could have dozens (or hundreds) of newsletters promoting your newsletter at once.

So here’s how it works…

To get started with boosts you will first need to fund your wallet. Here is an overview of how to do this:

1. Go to app.beehiiv.com

2. Click on Wallet

3. Click on Add funds…

4. Go to checkout.stripe.com. It is important to note if you don't have an active Stripe account setup and connected to your account you will need to do that first before you can add funds.

5. Enter the amount you would like to deposit into your account. Min $50 and up to $10,000. If you would like to deposit more than $10,000 you can do so in multiple deposits.